Harriet Clark
Copywriter and thought leadership specialist
You have stories to tell – to current clients, and to the ones who haven’t found you yet.
Through your stories you can showcase your expertise and the impact of your work, and demonstrate that your services are just what your audience is looking for. Through your stories, you can connect.
I can help you tell those stories.
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What I do
I make messages clear. You have a few fleeting moments to grab someone’s attention while they scroll on LinkedIn, coffee in hand. They’ll keep reading because you communicate in a way that makes content relevant to them, which is where I come in.
Whatever your organisation does, I can help with the following:
- Thought leadership content
- Blogposts
- Reports
- Website copy such as people or project profiles
- Bid support
- Company messaging and overviews
- Social media campaign copy
Writing Samples
Please Click on the links below to view some of my work (external links).
The show must go on
Tips on remaining operational during major construction or renovation
Demystifying Net Zero Carbon
A high level explainer for how ‘net zero’ fits into the big picture of sustainability
Turning down the dial
A specialist’s view on urban heat stress and potential solutions
Apprentices are shaping our future
Feature on the impact apprentices are making in a project management business, including interviews.
The future of remediation
Expert views on the growth of a key industry at a critical time
Company values
An example of ‘about us’ copy expressing what an organisation stands for
About Me
I am a copywriter with particular expertise in blog and thought leadership content. I have worked extensively in the construction and engineering industry, producing engaging articles on a wide range of topical issues.
With a background in a global strategic marketing team in an international engineering consultancy, and a period in a much smaller marcomms team of two at a London-based project management firm, I switched to freelance around a time of personal and global upheaval – becoming a parent and the pandemic. It’s allowed me to focus on what I always liked best from my various roles: writing clear, succinct copy to explain challenging subject matter to diverse audiences without oversimplifying.
My experience from working in wider roles in different organisations makes me perfectly placed to slot in with your marcomms team. I know how my offering will fit into your strategies and campaigns, and I know how important it is to place your clients’ and potential clients’ perspective at the heart of everything you produce.
If I’m not writing thought leadership and website copy, I’m enjoying family life, sewing outfits for my two young children, and spending time outdoors in the beautiful Buckinghamshire countryside.
Contact
Please get in touch to find out how I can help you.
I quote for individual articles or projects, and the price will vary depending on a number of factors such as length, available materials, and how many meetings or interviews with the subject matter experts are necessary. I can also work on a day rate basis, depending on the project – please feel free to ask and we will be able to find an arrangement to suit everybody.
I can be reached by email at this address.